BEU Watches

In 2016 Johan Ronnestam gathered a small design collective from Sweden who firmly believes that we’ve been born into this world, not to master others but to master ourselves. Born, raised and living in the lands of reflection, BEU Watches strives to create iconic time

Brand platform for Sweden’s leading management network.

The Swedish management network Close turned to Ronnestam Consulting to develop a new brand platform and new brand guidelines. Following an extensive strategy period we developed a new graphical platform that brings contemporary justice to Sweden's leading management network. The final design work was delivered

Conceptual photography for Kinnarps

In line with our assignment to create a new brand platform for Kinnarps Furnitures we developed a new photographic concept. Our vision was to celebrate the heroes in the Kinnarps furniture collection and highlight unique details. Johan Ronnestam worked closely together with photographer Jonas Lindström

The Kinnarps Digital Presence

As part of the rebranding project Ronnestam Consulting did for furniture brand Kinnarps, we also developed the new digital platform. We wanted to maximise usability while still differentiating the brand and showcase how this +75 year old Swedish brand was transforming into a modern, contemporary

Volvo Ocean Race Brand Platform

In order to steer all communication activities in one clear direction, Ronnestam Consulting was asked to develop a brand platform for Volvo Ocean Race. In a series of workshop together with the client we developed a brand strategy and new graphical guidelines. The new platform

BAUX Roman Temple 2018

When BAUX was about to launch a new wood wool collection inspired by Roman pillars I sought inspiration from an ancient Roman temple I once visited in Baalbek, Lebanon. The Temple of Bacchus. In close collaboration with Form Us With Love the concept was finalised.   Team Creative

Kinnarps Stockholm Furniture & Light Fair 18

Following up the success of the 2017 Kinnarps Stand at the Stockholm Furniture & Light fair I was once again given the assignment to create a concept and design for the 2018 Kinnarps presence at the fair. The final concept was perfected by me in

Kinnarps Stockholm Furniture & Light Fair 2017

When Kinnarps Furnitures, one of the worlds largest suppliers of furnitures for office environments, was to celebrate their 75th anniversary, they turned to Johan Ronnestam for the creation of the creation of their 2017 Stockholm Furniture & Light fair stand. A monochrome, semi-transparent construction concept

BAUX Forest Wall

When we were to release the new BAUX Wood Wool Panels we set out to showcase how close to the factory the source of the product was harvested. We decided to build a gigantic wall in the middle of the forest. The process was closely

Volvo Ocean Race Digital Presence

As part of Ronnestam's assignment to create a brand platform that was to guide Volvo Ocean Race in all their activities we also supplied guidelines for digital platforms. Here's a small selection of interfaces created within the project. Read more about the project on our