I'm not your typical Swedish blogger

The other day Hans Kullin, writer of the excellent blog MediaCulpa, published BlogSweden 4 - his fourth annual blog survey. According to the survey the typical Swedish blogger is a 16 to 20 year old female who reads about 6-10 blogs daily. Not me in other

Here's something you really need to remember

We can all have great ideas. Be great at design. Write copy that makes people laugh or cry. Our strategy can be intelligent and smart. But if we don't understand how the brain remembers things our efforts are doomed. New York Times has an excellent article on the

The third choice

There's a blog called NeuroscienceMarketing. Don't know if you read it, but every now and then they got some great insights on marketing. The other day Roger Dooley posted a short piece the other day called 'Offer a third choice, boost sales' that made me notice

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