Elle MacPherson made people blush during the New York Fashion Week this year.
Behind the solution is a company called Freeset. They have developed a really cool interactive visual system that tracks full body movements in real time. Humanlocator as it is called allows consumers to actively participate in and interact with advertising. At the same time the system provides advertisers with measurable viewer data.
Visit Freesets demo page for more ideas on how to use Humanlocator.