Challenge the establishment. That’s what you should do if you’re young and don’t really have to care about being fired. (Actually that’s what you always should do!) That’s exactly what the students over at Berghs School of Communication have done this year once again.
Their contribution to an often shallow advertising world is driving sustainability. They’ve decided to make their entire final exhibition about sustainability, they’ve established a prize that award sustainable communication and they’ve also just launched their campaign site that promotes their final exhibition – A Sustainable Plan.
About a month ago I got the question if I could share my point of view [click to continue…]
psst. You haven't missed the new app for kids aged 1-9 years old? It's created by my other company JAJDO. Check it out in the App store
I believe in the saying – ‘Sharing is caring’ and most of the post on this blog is about just that. Trying to get my head around things that could help brands and companies to outperform themselves. Now I need to cash in some of that sharing and the currency is cudos – your vote!
Vote for Ronnestam.com in Swedish YABA Awards
This blog has been nominated in ‘Trend’(I was awarded in more categories but they didn’t allow that which is kind of typically Swedish) category in Swedish Yet Another Blog Award. Please lay your vote on me by heading over the place where you vote for Blog of Ronnestam. Vote now and help yourselves in terms of securing a white leather lounge chair in heaven once you die. (or at least a fluffy cloud to lie down on)
First of all! To all of you who have already given my your lovin’ – THANK YOU! You have turned the first month of 2009 into a beautiful one for me. Keep on recruiting more voters for your favorite Swedish marketing blog!
The voting bonanza over at Daytona Yaba Awards (Best Swedish marketing blog) is coming to an end in 48 hours.
This award matters to me and you make the difference!
Boligan, a site that challenges established real estate sites like Hemnet online walked of the stage with the prize for Best Internet Strategy. It’s a pity though that Booli wasn’t even among the nominated. A better site, a better strategy and a more modern way of implementing technology.
If there is one thing I will always be proud of when it comes to my life as a creative, it’s the fact that I founded an agency, built it and then won the global Football World Cup 06 project for adidas.
The solution was a 10 month campaign that took 1.5 years to build and it included 29 localised launches in 28 markets on 18 languages.
This is a short and definitely not a summary that gives the project justice. But it gives you an idea what we did during those 2.5 years. All designs, photography, videos etc were made by Foreign.
This blog is written by Johan Ronnestam. He's widely regarded as one of Sweden’s leading speakers and authorities in the field of modern creative and conceptual thinking and skill of innovating brands and their communication. In 2010 the readers of Microsoft Indikat named Johan Swedens most influential authority within digital communication