Right now people all over the world tune into Eurocup 08 in Switzerland/Austria. I live in Sweden, so TV4 and Canal+ are the channels of my choice since they are the ones holding the rights to the show. They paid a shitload of money for
Today I am: happy about iPhone 3G, working on signing people up, had Japanese Gyoza for lunch and talked to Björn. Björn, is a good friend of mine who tipped me about a YouTube video that outlines what Social Media is all about in a very
In case you haven't seen this video from Microsoft Advertising you should take a look. It says a lot about the challenge with modern communication- If you have - then continue down to the second video in this post and learn about the sequel "Inspiration anyone"
Let me tell you about our latest campaign for Stadium. This fall we were challenged by Stadium (Sweden largest sports retailer) to create an online campaign for the Swedish championships in Football Freestyle. This project is extra dear to me as Stadium really listened and we
Met a guy today that said: "iPhone is kind of overrated, it's just like another mobile but not as good" What he and a lot of other people don´t understand that it's not about the phone, it's about the open platform, the touchscreen and motion sensor.