Comments on: Controlling your brand with creative excellence http://www.ronnestam.com/controlling-your-brand-with-creative-excellence/ Innovative communication and advertising from Sweden with love Fri, 13 Jan 2012 18:53:00 +0000 hourly 1 http://wordpress.org/?v=3.3.1 By: Johan Ronnestam http://www.ronnestam.com/controlling-your-brand-with-creative-excellence/comment-page-1/#comment-25982 Johan Ronnestam Wed, 13 Jul 2011 06:59:00 +0000 http://www.ronnestam.com/?p=1758#comment-25982 Agree on that. They're showing typical Microsoft behavior :) Agree on that. They’re showing typical Microsoft behavior :)

]]> By: Anonymous http://www.ronnestam.com/controlling-your-brand-with-creative-excellence/comment-page-1/#comment-25981 Anonymous Wed, 13 Jul 2011 04:35:00 +0000 http://www.ronnestam.com/?p=1758#comment-25981 I agree with pretty much everything you have said but I am starting see cracks in the Apple brand recently. For once the total and complete disregard for their pro app users when they discontinued Final Cut Pro and replaced it with a mostly useless app is mind blowing in its stupidity. I dont know a single Final Cut Pro user now who does not despise Apple for what they have done, costing a lot of previously loyal pro customers thousands and thousands of dollars. I think that Apple has finally become so big that they have developed Hubris. The further they climb..... I agree with pretty much everything you have said but I am starting see cracks in the Apple brand recently.

For once the total and complete disregard for their pro app users when they discontinued Final Cut Pro and replaced it with a mostly useless app is mind blowing in its stupidity. I dont know a single Final Cut Pro user now who does not despise Apple for what they have done, costing a lot of previously loyal pro customers thousands and thousands of dollars.

I think that Apple has finally become so big that they have developed Hubris.
The further they climb…..

]]> By: The Essentials Of Great Branding Building — Blog of Ronnestam http://www.ronnestam.com/controlling-your-brand-with-creative-excellence/comment-page-1/#comment-25608 The Essentials Of Great Branding Building — Blog of Ronnestam Wed, 30 Mar 2011 05:39:19 +0000 http://www.ronnestam.com/?p=1758#comment-25608 [...] your brand values with excellence in EVERY part of the customer journey. (I’ve written a longer post on this before) If your brand values are quality – deliver the highest possible [...] [...] your brand values with excellence in EVERY part of the customer journey. (I’ve written a longer post on this before) If your brand values are quality – deliver the highest possible [...]

]]> By: What Transparency Does To Your Brand And Your Business — Blog of Ronnestam http://www.ronnestam.com/controlling-your-brand-with-creative-excellence/comment-page-1/#comment-22169 What Transparency Does To Your Brand And Your Business — Blog of Ronnestam Mon, 05 Apr 2010 01:11:36 +0000 http://www.ronnestam.com/?p=1758#comment-22169 [...] Everything communicates (as I’ve said before) [...] [...] Everything communicates (as I’ve said before) [...]

]]> By: auto insurance quotes http://www.ronnestam.com/controlling-your-brand-with-creative-excellence/comment-page-1/#comment-20621 auto insurance quotes Fri, 06 Nov 2009 18:34:18 +0000 http://www.ronnestam.com/?p=1758#comment-20621 Jag läser just nu "Inside Steves Brain" och du har sammanfattat mycket av innehållet från den boken om Apples sätt att arbeta med sitt varumärke. Tack för en riktigt bra artikel! Jag läser just nu “Inside Steves Brain” och du har sammanfattat mycket av innehållet från den boken om Apples sätt att arbeta med sitt varumärke. Tack för en riktigt bra artikel!

]]> By: auto insurance quotes http://www.ronnestam.com/controlling-your-brand-with-creative-excellence/comment-page-1/#comment-20460 auto insurance quotes Fri, 06 Nov 2009 11:34:18 +0000 http://www.ronnestam.com/?p=1758#comment-20460 Jag läser just nu "Inside Steves Brain" och du har sammanfattat mycket av innehållet från den boken om Apples sätt att arbeta med sitt varumärke. Tack för en riktigt bra artikel! Jag läser just nu “Inside Steves Brain” och du har sammanfattat mycket av innehållet från den boken om Apples sätt att arbeta med sitt varumärke. Tack för en riktigt bra artikel!

]]> By: Dear CEO’s, Board Member and Top Management – what’s more important? Wine or Change? — Blog of Ronnestam http://www.ronnestam.com/controlling-your-brand-with-creative-excellence/comment-page-1/#comment-19368 Dear CEO’s, Board Member and Top Management – what’s more important? Wine or Change? — Blog of Ronnestam Sat, 26 Sep 2009 12:56:32 +0000 http://www.ronnestam.com/?p=1758#comment-19368 [...] not gonna write about this one again since I’ve outline it a post before. But I suggest you read that one once you’re done reading this [...] [...] not gonna write about this one again since I’ve outline it a post before. But I suggest you read that one once you’re done reading this [...]

]]> By: 11 bullet points that will lead your brand into the future of social communication — Blog of Ronnestam http://www.ronnestam.com/controlling-your-brand-with-creative-excellence/comment-page-1/#comment-18656 11 bullet points that will lead your brand into the future of social communication — Blog of Ronnestam Tue, 25 Aug 2009 21:43:31 +0000 http://www.ronnestam.com/?p=1758#comment-18656 [...] People around the world are savvy. We’re accessing information from all around the world on the fly. We’re evaluating it on the fly. There’s no room for flaws. Get your business right when it comes to design, ideas and creativity. Only then will we support you! If you need some advice – talk to Mr Steve Jobs. [...] [...] People around the world are savvy. We’re accessing information from all around the world on the fly. We’re evaluating it on the fly. There’s no room for flaws. Get your business right when it comes to design, ideas and creativity. Only then will we support you! If you need some advice – talk to Mr Steve Jobs. [...]

]]> By: Emily Hirai http://www.ronnestam.com/controlling-your-brand-with-creative-excellence/comment-page-1/#comment-13870 Emily Hirai Mon, 15 Jun 2009 23:57:59 +0000 http://www.ronnestam.com/?p=1758#comment-13870 Great article! I completely agree that products need to not only do the things people want, but need to give a happy experience along the way. Great article! I completely agree that products need to not only do the things people want, but need to give a happy experience along the way.

]]> By: Emily Hirai http://www.ronnestam.com/controlling-your-brand-with-creative-excellence/comment-page-1/#comment-23835 Emily Hirai Mon, 15 Jun 2009 23:57:00 +0000 http://www.ronnestam.com/?p=1758#comment-23835 Great article! I completely agree that products need to not only do the things people want, but need to give a happy experience along the way. Great article! I completely agree that products need to not only do the things people want, but need to give a happy experience along the way.

]]> By: » give us this day our daily kool-aid i drank the kool-aid: clutching my dixie cup of apple goodness http://www.ronnestam.com/controlling-your-brand-with-creative-excellence/comment-page-1/#comment-7388 » give us this day our daily kool-aid i drank the kool-aid: clutching my dixie cup of apple goodness Wed, 04 Feb 2009 13:07:47 +0000 http://www.ronnestam.com/?p=1758#comment-7388 [...] ronnestam.com: Controlling your brand with creative excellence, he examines how to create such a brand by using Apple as an example. The article is freakin’ [...] [...] ronnestam.com: Controlling your brand with creative excellence, he examines how to create such a brand by using Apple as an example. The article is freakin’ [...]

]]> By: ronnestam http://www.ronnestam.com/controlling-your-brand-with-creative-excellence/comment-page-1/#comment-7327 ronnestam Mon, 02 Feb 2009 13:36:47 +0000 http://www.ronnestam.com/?p=1758#comment-7327 Thanks Anton! Yep, everyone talk about it. But I think it's interesting to put everything into context huh. Thanks Anton! Yep, everyone talk about it. But I think it’s interesting to put everything into context huh.

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