Social communication

How Traditionalists Think About Social Media

March 27, 2010

State your problems first. Then it might turn out social media is not what you need. And if it is. The do something unique made to work. Don’t just treat it like another channel where you can dump your offline activities. A sloppy little drawing I did this morning inspired by the works of Al [...]

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The Essential Guide On How To Start And Configure A Blog That Rocks The World

March 24, 2010

I have gotten the question over and over again from people, organizations and brands: “How do we start a blog the right way” – I’ve decided to put my advice into writing. Some of you might think this post is unnecessary. Other people have written about this already. I thought so too until I started [...]

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The Power Of Participation – The Ushahidi

March 16, 2010

Every now and then when I spend time online I find things that make me shiver cause they’re so freakin cool. Today I found an open source project that matches that description and I’d like to share it with you. It regards an organization called Ushahidi and their kick ass crowdsourcing platform. Ushahidi, which means [...]

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Turn Your Business Into A Smarter Social Business

February 17, 2010

A common question I get from companies is “How do we get people inside our company to spend time on our intranet”. My answer is always – “make sure you tie your intranet closely to your daily operations”. Make people feel visiting the intranet has something to do with their work and not only for [...]

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3 Social Media Models That Will Guide Your Brand Into The Conversation Landscape

February 15, 2010

Think social media and conversational marketing might be the next train to heaven for your brand but don’t know where to board? Well, here’s three social media marketing models that will make sure you’ll find your station. If you wanna get moving into the social country of love where conversation rules you’ve gotta get one [...]

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Social Media And Our Beloved Europe? The Truth Or At Least Part Of It.

January 22, 2010

Students over at the Berghs School of Communication asked for some advice on research about social networking behaviours in Europe. As I gathered my links and sources from my Delicious account I ran into this wonderful presentation below by Tom Smith from Trendstream. The presentation was given by Tom to the IAB Europe Social Media [...]

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Svenska politiker i sociala och digital media under valet 2010. Några råd på vägen – Det handlar om vem du är, vad du tycker och hur vi kan bli vänner.

January 5, 2010

Det började igår med att jag läste en artikel på SVD där man skriver: “Sociala medier ny PR-kanal”. Strax efter retweetade jag @byBalsam som uppmärksammat chefredaktören Martin Jönssons morgontweet (som senare bloggade om allt buzz). Inte många timmar efter postar Brit Stakston en strålande betraktelse av hela historien som hon idag följde upp med en [...]

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Brand and Communication Predictions For 2010 by Johan Ronnestam

December 31, 2009

This last year, 2009 has been a blast in many ways. Almost every day I’ve received interesting news from friends, other bloggers and my RSS feeds. Even thought we’ve seen one of the most severe economical downturns this year it seems advertising, communication and technology has been the business to be in. Brands seem to [...]

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A Book, MashUp, PDF or Whatever You Wanna Call It By Johan Ronnestam

December 30, 2009

I’ve always wanted to write a book. This is NOT it! So far this year my blog have had more than 115 000 unique visitors and just over 240 000 visits. I’ve written more than 500 blog posts covering everything from design, gadgets, trends, technology, advertising, innovations, personal things, branding and more. About 28% of [...]

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The NEXT Event. Ett tack till er som var där och er som inte var där!

October 15, 2009

För er som missade det så arrangerade jag tillsammans med eventföretaget Wednesday Relations ett event förra veckan. The NEXT Event – Directed by Johan Ronnestam, skulle inspirera, lära ut och få oss att tänka till kring morgondagens reklam och kommunikation. Det blev en otroligt härlig dag. Över 270 personer hade samlats på Södra Teatern för [...]

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All Your Brands Are Belong To Us

October 7, 2009

Last week I was contacted by Superbrands. The company that releases a book with the same name. I was asked to write a post on their blog about Branding. I know I’ve got some followers interested in that subject so I’ve decided to post the same article here too. Back in 2000 a flash based [...]

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What are people doing online while you’re reading this post

September 30, 2009

A Tweet from Gary Hayes caught my eye this morning. I followed a link and found this wonderful social media counter. Gary has built and coded this app based on data collected from a range of social media sites. Sit tight and watch the thing start counting. After a couple of seconds you’ll grasp the [...]

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