Some of you might have followed my blog since way back while others followed me only a couple of days. So I decided it was time to dig into Google Analytics and gather my top 100 blog posts, based on traffic, (I have written 596 to this date) between the years 2005 and 2011 for you to read.

I did actually start my first blog back in 2002 but quickly stopped blogging. It was more of an installation experiment. Then in 2005 I slowly started posting again. Up until now I’ve had over a half a million pageviews and 367374 unique visitors dropping in.

Oh, by the way. If there’s anything you like – please Tweet it or put it on your FB page. It would make me happy.

So here we go:

The Top 100 posts on the future of communication by Johan Ronnestam posted between 2005 and 2011 Have a good read!

1. Pixel Art Has Become Vintage Technology
2. 3 Social Media Models That Will Guide Your Brand Into The Conversation Landscape
3. A Book, MashUp, PDF or Whatever You Wanna Call It By Johan Ronnestam
4. 10 Packaging Concepts That Bring Boring Objects & Products to Life
5. The Essential Guide On How To Start And Configure A Blog That Rocks The World
6. Svenska politiker i sociala och digital media under valet 2010. Några råd på vägen – Det handlar om vem du är, vad du tycker och hur vi kan bli vänner.
7. Dear SAAB. Your Global Web Site Sucks.
8. Controlling your brand with creative excellence
9. Case ›› Re-branding: Turning A Diving Brand With A Heritage Into A Brand With A Future
10. Why Are The Worlds Greatest Brands Stuck In Old Technology And What Should They Do About It?
11. Lightbulb Packaging. If They Can – You Can Too!
12. The 10 Commandments Of Future Brands
13. Adolf Hitler and his evil eyes
14. 50 movie posters that will bring you back in time
15. The Social Formula For Small Business Owners
16. Future Integrated Communication From A Digital Perspective
17. A short story about love
18. I Think I Can Beat Steve Jobs
19. Social Marketing Simplified
20. Case: The Story Of How Sweden’s Newest Bank ‘Marginalen Bank’ Was Created, Implemented and Launched
21. So What About Volvo? Does Your Site Suck Too?
22. The Ultimate Mood and Storyboard Application
23. Brand and Communication Predictions For 2010 by Johan Ronnestam
24. Poladroid brings back the Polaroid memories
25. 21 Steps on How to Monitor Your Brand Online and Keep Track of the Conversation
26. Dear CEO’s, Board Members and Top Management – what’s more important? Wine or Change?
27. Toys that makes me go wow
28. Why You Should Wait To Use Facebook Email
29. Brand and communication predictions for 2009 by Johan Ronnestam
30. Here’s a logo that can stand time
31. I Just Want To Be Myself
32. How Traditionalists Think About Social Media
33. Mr Shohei Otomo rock my sunday evening
34. Is MobileMe the iTunes killer?
35. Foreign – The End. Ronnestam – The Beginning.
36. How To Successfully Identify A Future Trend
37. Steve Jobs and Apple will replace the Apple TV with a 10” wireless iMedia remote control.
38. Pepsi rebranding features dynamic logo
39. Mitt svar i sin helhet till Tobias Brandel på Svenska Dagbladet
40. Simon Pestridge From Nike Make Future Advertising Sound Simple
41. First Versace, then H&M and now Louis Vuitton ads. Madonna got the fashion giants wrapped around her finger
42. Ask Yourselves These 10 Questions And Then Go Off Conquer The World
43. 10 Reasons Why The Screens Are Coming in 2010
44. Top 5 viral advertising videos on Youtube in 2007
45. Seduce us or excuse us – 11 ways to bring your brand up to date
46. Swedish Television launches a great online television site but where’s the social interaction?
47. Think People Will Read About Your Service? Think Again!
48. Emotional vs rational messages in communication during global recession and Nigel Hollis
49. Luxury champagne brand Krug pops up their brand and shows how entertain the masses with minimum effort
50. Social Media. It’s There To Give Your Brand A Body
51. All Your Brands Are Belong To Us
52. AIDA Transformed By Digital Media. What Does It Mean To Your Brand Communication?
53. Dear The Economist – it’s MY thinking space, not yours!
54. Come On Over and I’ll Print A Lasagna or Pizza For Dinner!
55. Common Sense Communication
56. What Transparency Will Do To Your Brand
57. How to work better by Peter Fischli & David Weiss
58. The checklist that will save our world and maybe your brand too!
59. The Boy Who Lived – How a Comic Strip Can Make You Cry
60. How I Create
61. Let Me Introduce JAJDO – A Swedish App Brand For Kids
62. I Spent The Weekend On An Island And Challenged My Fears
63. Here’s To The Crazy Ones
64. Talar framtidens kommunikation med Göran Adlén och TrendTV nu igen
65. Time Replaces Money.
66. Control Your Home With Your Mobile
67. What Does The New York Times Know That We Don’t?
68. How To Win And Keep A Client
69. I’m a Leo
70. Hand drawn qoutes
71. adidas Techfit launched
72. How To Create A Great Ad For A Beer Brand? Easy! – You Don’t!
73. I’ve Said It Before But It’s Worth Repeating – We Just Wanna Have Fun
74. 2010 Is Coming To An End. Here Are Some Things I Did
75. Life Is Made Up By Small Things That Don’t Seem To Matter
76. How to innovate a album cover using typography
77. Why SAAB, Volvo, Ford, BMW, Volkswagen, Mercedes, Peugeot, AUDI, Chevrolet, Buick and the rest of the car industry should the adopt the iPhone model and develop the InCar OS
78. Google Introduce Live Search and Augmented Reality With Google Goggles
79. Optimal Webbnärvaro – Svar till Elias Betinakis
80. The new Blossa Glögg bottle
81. Here’s a flashmob I wish I’d known about
82. A Brand New Branded Day
83. A great post on car logos
84. Vad var det jag sade – Årets Julklapp 2010 – En läsplatta.
85. On my way home from 6 days on Lanai, Hawaii that changed my life
86. I adore a good wine. I love a great design. When these two collide I’m lost in the explosion
87. When You Want To Communicate Something. Change Perspective!
88. Varsågod. Here are my Netvibes feeds
89. Foreign provided the vows for the marriage between H&M and Viktor and Rolf.
90. What is shopping? What is branding? What is marketing? Who’s the designer?
91. If you wanna get some brand love tomorrow you better get into the conversation today
92. RIP Michael Jackson
93. Göran Adlén intervjuar Johan Ronnestam om framtidens kommunikation i TrendTV
94. Turn Your Business Into A Smarter Social Business
95. I Ffffound my new favourite image search
96. New York Times reinvents online newspaper reading with a new skimmering interface
97. It’s all an illusion
98. A Sustainable Plan And My Point Of View
99. In order to create something timeless you’ve gotta set Megagoals.
100. WWRD – 36 things Ronnestam would do differently if he had control of brand that delivered broadband, telecom and television services

And there we go. The Top 100 posts. Personally I still lack tons of posts in this list. But in order for you to find those – stick to the tag cloud to the right and look for the related posts beneath each and everyone of these posts.

Have a good night! – Johan Ronnestam

I am pretty darn proud to announce that I’ve been picked as a member on the jury of the first international social media award show for communication and marketing professionals. The award show called The Bees Award will be held in San Francisco on November 9 later this year and it’s open for submissions as of today.

The Bees Award have gathered some of the leading social media experts from around the world to judge this award and I’m honored to be included in that list. Apart from the honor it’s also a great opportunity for me to scan some of the best case studies in the world when it comes to social media. I’m sure once the 9th of november has passed I’ll be packed with inspiration to share with you guys.

This new buzzing contest will award winners in the following categories:

• Best 140 Characters (SMS, Tweet)
• Best Use of a Micro-Blogging Platform
• Best Use of a Social Media Platform
• Best Use of mobile
• Best Relationship With Bloggers
• Best Conversation with Customers
• Best Use of Alternative Tool(s)
• Best Use of Media Press Room
• Best Writing
• Best Art Direction
• Best Social CRM
• Best Student Work
• Best Innovation
• Best Campaign
• Agency of the Year
• Client of the Year

And besides me, here’s the jury and their twitter accounts and blogs:

• Liz Strauss – Chicago, USA (@lizstrauss)(Liz’s Blog)
• Gary Goldhammer – Los Angeles, USA (@g24khamr) (Gary’s Blog)
• Paul Hoffman – Woodstock NY, USA (@hoffmanpaul) (Paul’s Blog)
• Mitch Joel – Montreal, Canada (@mitchjoel)(Mitch’s Blog)
• Helder Araujo – Sao Paolo, Brazil (@haraujo)
• Jesus Hoyos – Mexico City, Mexico (@Jesus_Hoyos)(Jesus’ Blog)
• Ralf Rottmann – Dortmund, Germany (@24z)(Ralf’s Blog)
• Matt Rhodes – London, UK (@mattrhodes)(Matt’s Blog)
• Eric Maillard – Paris, France (@PRland)(Eric’s Blog)
• Gaurav Mishra – New Delhi, India (@Gauravonomics)(Gaurav’s Blog)
• Rajiv Dingra – Mumbai, India (@rajivdingra)(Rajiv’s Blog)
• Andre L. Pan – Shanghai, China (@popoever)(Andre’s Blog)
• Isaac Mao – Boston, USA/Shanghai, China (@isaac)(Issac’s Blog)
• Li Ang Wang – Shanghai, China (@WebLeOn)(Li Ang’s Blog)
• Gao Ming – Shanghai, China (@gaoming)(Gao’s Blog)
• Toru Saito – Tokyo, Japan (@toru_saito)(Toru’s Blog)
• Alister Cameron – Melbourne, Australia (@alicam)(Alister’s Blog)
• Dave Duarte – Cape Town, South Africa (@DaveDuarte)(Dave’s Blog)

So, what the heck are you waiting for. Make sure me and the other jury members eyeball your social ideas!

Challenge the establishment. That’s what you should do if you’re young and don’t really have to care about being fired. (Actually that’s what you always should do!) That’s exactly what the students over at Berghs School of Communication have done this year once again.

Their contribution to an often shallow advertising world is driving sustainability. They’ve decided to make their entire final exhibition about sustainability, they’ve established a prize that award sustainable communication and they’ve also just launched their campaign site that promotes their final exhibition – A Sustainable Plan.

About a month ago I got the question if I could share my point of view on sustainability on their site. Their question really got me thinking but then last week I came back with my answer. Read it there or here:

Sustainability and brands – my point of view

A choice between choosing and not to choose

It’s not up to me to define what sustainability is all about. It’s up to each and one. You and me need to decide for ourselves. What are we prepared to do to save the world and maybe even more importantly – what are we not prepared to do. After all sustainability goes both ways. A choice between choosing and choosing not to choose. But it’s our choice.

The problem today is: What are we choosing?

The future ecosystem of consumption it built upon trust between brands and consumers. Responsible brands, they provide us people with guidance. Through their communication brands lead us into a sustainable future. The products and services they offer us are the tools we need to lead the life we choose while helping this planet to endure.

This ecosystem is a fragile one. After all, how can we as individuals really know if a pair of jeans are made out of ecological fabrics. How can we know that a chair produced in the third world hasn’t been put together by kids. What says your favorite brand aren’t lying when their telling us that they are giving back to society?

Let’s be honest, very few brands have even started their journey to become truly sustainable and it’s because most brands still run their business with one goal – make money. Behind that thick door that leads to the board room you’ll find a bunch of people that have been around for ages. Most successful brands today are very good at two things – making money while staying ahead of competition. In order to do that they’ve built up walls of secrecy. For these brands transparency is a bad thing. Yet transparency is exactly what we consumers need to be able to separate the green-washers from the true heroes. So, for now we’re left with trust. Trust what brands are telling us about their sustainable plans but not truly knowing the real ruth.

Governments all over the world are shaping new laws and regulations that will lead both brands and consumers towards a sustainable future. Until they’ve done with their work we as consumers write the laws that drive change. Our money is our pen and the lifestyle we lead is our paper. Award brands that are acting sustainable and transparent while punishing the greenwashers. It’s our only option.

So, let’s end this where we opened. It’s a choice between choosing and not to choose. And if your brand is not part of the sustainable ecosystem for real – I’ll choose not to choose.

Let me tell you how you felt yesterday evening around 5PM in Stockholm, Sweden.

Around 5pm you were all sitting on front row in the Swedish theater Rival where the nice people over at Daytona had reserved a seat for you. Along with another 49 nominees and about 500 in the audience you first listened to a great speech by Morris Packer, nothing revolutionary but what a show. Morris earned some extra cred for using Prezi instead of Powerpoint or Keynote. Then came Katarina Graffman from Inculture and delivered insights on youth culture based on ethnographic fieldwork. Very insightful and very true. Not a bunch of mumbo jumbo. Now the time had come to award the best marketing blogs in Sweden, the Yaba Award and you were all nominated. 3568 people had taken their time to vote. Time for the first category, Trend & Internet – and the winner is YOU.

Suddenly you’re nervous and the stage is yours. A couple of questions later you’re leaving the stage with flowers and a damn nice statue made of glass.

Then came category nr two – Media. This time the winner was Same Same but different, well worth it. Category three – Marketing. And the winners is…ah, you’re second. Please Copy Me sprinted and won with a margin of 31 votes. In your head you sum up the competition. 3568 votes and you received 281 + 278 of those votes. That’s 559 votes, more than 15% of all the votes. Humble, moved, happy and ready to party. It was YOUR day! – Thank you! The evening was of course broadcasted live using Bambuser.

I spent yesterday looking through tons of ads, some good and some bad when I was doing my job in the jury for Guldeken, a local advertising competition in the south of sweden.

However, the best print ad wasn’t to be found among the contenders. That one was sitting on the desktop of fellow jury member Patrik Spång, CD at Jerlov in Gothenburg.

Of course it was easy to find on AdsOfTheWorld.

Hmm. Gotta get my broadband in place at home. My blog is starting to become a mix between no posts at all and self promotion.

Anyway. When an award show has got such a nice logo as The One Show does, then I can’t help bragging about Foreign making the finals. I would like to thank H&M and Kylie for letting us play the game.

Self promotion and a tip in one post.

The Apathyparty 08 site we created for Procter & Gamble in US made site of the day on The FWA. If you haven’t heard about The FWA, make sure you check it out. It’s a great resource to get inspiration from some of the worlds best digital campaigns and sites.

If there is one thing I will always be proud of when it comes to my life as a creative, it’s the fact that I founded an agency, built it and then won the global Football World Cup 06 project for adidas.

The solution was a 10 month campaign that took 1.5 years to build and it included 29 localised launches in 28 markets on 18 languages. 

This is a short and definitely not a summary that gives the project justice. But it gives you an idea what we did during those 2.5 years. All designs, photography, videos etc were made by Foreign.

Last year we spend quite some time building real living rooms for a digital IKEA campaign called “Good, Better Bestå”.

Today we learned that the campaign has made the finals in the New York Festivals.

We’re happy @ Foreign.

I’m extra happy today since Foreign got news that we won Best in Show for our work on adidas Women in the category Lifestyle at W3 Awards.

Apart from that we also was awarded for the following projects:
Adidas Stella McCartney – Fashion
Adidas Stella McCartney – Sports
Adidas Women – Fashion
Adidas women – best structure and navigation
H&M Kylie – Fashion
H&M Viktor & Rolf – Fashion