December 2008

More ways to innovate the release of a new music album

December 12, 2008

In Sweden, the government has recently voted on a new law that is supposed to make it harder for people to steal music. The lobbying for this new law has mainly been run by old school artist who want to protect their rights to their music. Younger artists that has grown up with the new [...]

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One link for the English guys och en för svenskar – and they’re both about Steve Jobs

December 11, 2008

Here comes a post that will make you think different. Yesterday I was writing on a blog post suggesting how SAAB and Volvo should think to get out of their problems. The post focused both on product development and marketing. Then today I found one link on Bjornalberts that more or less talked about the [...]

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Why conversational marketing is the communication of tomorrow

December 11, 2008

In this recent study Forrester asked people in North America what information sources they trusted. Look at the 2 bottom bars. The least trusted source of information is a company blog and social networking initiatives from a company or brand. Lately I’ve been talking a lot about how communication must shift from event based communication [...]

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Poladroid brings back the Polaroid memories

December 9, 2008

My first Polaroid with Poladroid If you’re looking to have more than 300000 download a little application of yours. What do you do? Easy. You create a desktop application that allows people to drop their Jpegs onto a little Polaroid camera hovering on your desktop. Then you let people, just like in the old days, [...]

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Impressed by Google? Fabernovel translates their strategy for you.

December 8, 2008

Mashable directed me to this great presentation by French consulting agency Fabernovel. If you’re looking for insights on Google – this is it. In 34 slides Fabernovel has dissected the secrets behind Googles plan to take over the world. Reading this doesn’t only give you an insight into Google, but also into how to think [...]

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You should know what Creative Commons is.

December 8, 2008

The other day I wrote (in Swedish) about Germany making their national image library available under the Creative Commons license. Wow I thought. Then today when I learned that Jesse Dylan, son of Bob Dylan and co-editor of the award winning YesWeCan video (produced with IllWilly) had created a video for Science Commons it striked [...]

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Thinking of visualizing things at your next event?

December 7, 2008

Then why not be inspired by Jeep. I first spotted this about a year ago. Today when I saw it again I searched my blog. But since I hadn’t posted anything on it – here it is. This is quite an amazing way to use water to create visual effects. A computer controls how water [...]

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Vad kan Sverige ge bort under Creative Commons licensen?

December 6, 2008

Läser idag på Slashdot om ett fantastiskt initiativ från tyska staten. Man har bestämt sig för att donera 100 000 bilder till tyska Wikipedia under det tyska Creative Commons “Attribution-Share Alike 3.0” avtalet. Bilderna sträcker sig från 1860 till nutid. Tydligen är det här bara början. Målet är att dela ut över 11 miljoner bilder! [...]

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A book about typefaces that makes you go wow!

December 6, 2008

Snow, food and wine. That’s why I haven’t been blogging away the last couple of days. I’m in the Swedish ski resort Tandådalen with my oldest daughter Ebba. I could not resist however to post this video showing this ABC3D pop-up book by Marion Bataille. It’s a true  beauty and shows how innovation really makes [...]

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Branding. Lesson one by Honda.

December 2, 2008

Its amazing how Honda continuously innovate their brand message. Don’t you think?

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