May 2008

Flash 10 on it’s way

May 15, 2008

Adobe announced today that Flash 10 is on it’s way and a first beta is available of their site. The new version of the more than 10 year old animation and rich media plugin will create new possibilities for both designers and coders. From a first glance this morning the things that impresses me is [...]

Read the full article →

Changed theme

May 14, 2008

In pursuit of easier readability, visibility of links I’ve tweaked a theme called Prisa 2. Hope it makes it easier to read my blog. Good night.

Read the full article →

Question: Does Lorum Ipsum exist in China? Yes says Ramon

May 13, 2008

Today we’re working on a Chinese project at Foreign. And we needed some Lorum Ipsum in Chinese. Ramon, one of our AD was quick on the job. Here it is.

Read the full article →

Hitler vs Chaplin

May 13, 2008

I spent yesterday looking through tons of ads, some good and some bad when I was doing my job in the jury for Guldeken, a local advertising competition in the south of sweden. However, the best print ad wasn’t to be found among the contenders. That one was sitting on the desktop of fellow jury [...]

Read the full article →

I sure do – and so do you I hope

May 11, 2008

Andy was a wise man. Got it at FFFound

Read the full article →

Hidden message in Ladbrokes TVC

May 10, 2008

Don’t know if you heard about the hidden message in our new TVC for Ladbrokes. But someone has. Found this on YouTube.

Read the full article →

Broadband + Slideshare + Usability = I love you

May 8, 2008

Wow. Finally back online at home after 8 weeks of surfing the net on a mobile broadband connection. And even though that works ok it doesn’t compare to 24mbit. I’ll celebrate my “homecoming” with sharing one of my favorite sources of inspiration – Slideshare.net. If you haven’t visited that site yet you’ve defentely missed out [...]

Read the full article →

Just when people learned reflection

May 5, 2008

Great communication is made by people who go their own way. And what’s cool with this latest ad-campaign by Apple for the new iTouch is that they do exactly that. When everyone around the world go crazy for drop-shadows and reflections (much inspired by Apple) these guys led by Steve Jobs turn 180° and introduce [...]

Read the full article →

Our Ladbrokes TVC woke up the big bad wolf

May 5, 2008

As I wrote before the weekend, our TVC for Ladbrokes starting running in Sweden, Norway and Denmark. The idea is “Svenska spel – engelska odds” and is a direct hit against the main competitor brand that happens to be very generic. Svenska Spel translates = Swedish sport betting, which is more or less exactly what [...]

Read the full article →