18 rules the best web developers follow and another 2

As I’m sitting listening to people on stage talking about viral communication a great post flips by in my RSS reader. The post talks about 18 rules that the best web developers follow. The list is a great compilation of what’s important. Still I’d like to ad two rules. 

Hey, before you read – feel free to comment and ad your own ones. Let’s write a new bible on web development.

19. Implement atomization where ever possible.
Make sure that whenever you post things on your website, make sure it spreads out through RSS feeds, ping mashups, post information to the cloud and onto social networks. And also make use of potential ways to snap content from the web that is related to your business. Yahoo Pipes or Tarpipe can make the difference for you.

20. Don’t underestimate copy. 
Involve a copywriter early in the process. Copy can make the difference between a site that delivers on target or not.

Here’s the original list. And make sure you head over to the original post as they have elaborated on each and every bullet.

1. Don’t push information on your visitors.
2. Poor advertising is evil.
3. Be a source of information.
4. Develop your own style.
5. Obey the standards.
6. Be clear.
7. Use Internet Explorer as a baseline.
8. Content is king.
9. Web-crawlers and SEO should be an afterthought.
10. Share content naturally, don’t spam.
11. Answer your e-mails immediately.
12. Engage in Social Media.
13. Make connections, and nurture relationships.
14. Take advantage of the “worldwide” web.
15. Build sites for “users”, not the site “owner”.
16. Always keep learning.
17. Find inspirational resources for creativity.
18. Beautify the Web.

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Curiosity. My greatest asset. Born 1971 and Raised in the suburbs of style city Stockholm, creativity was always a part of growing up. With a background as a former snowboard professional (with among others Greger Hagelin from WE and Per Holknekt from Odd Molly as sponsors) and one of the few in the world who nailed a 1440° spin, I started my career on the buyer side. Marketing exclusive golf brands such as Mizuno, King Cobra and Goldwin gave me insight into the demands of advertisers and consumers but foremost the complexity behind how products actually make it into the stores. Always full of ideas, I felt I needed to move on to the creative side of the business. Internet, on the rise in Sweden drew me into the digital revolution already in 1994. In 1998 however I joined Framfab, one of the late 90’s fast-moving companies. As a concept developer and key account manager I parted in creating award winning projects for clients like Vattenfall , Bredbandsbolaget, Nike Europe and Volvo Cars. I also held a position within Framfab Innovation. The incubator of new ideas within Framfab. After Framfab had grown in just two years from 130 employees to 3400, I felt I needed to move to a smaller organization. Abel & Baker - in 2001 the worlds most awarded digital advertising company attracted me. At A&B I tool part in winning the global account for adidas, but I also worked with MTV, Nokia, Toyota, Årets Kock, ICA and the Red Cross. In 2002 I left Abel & Baker to found something of my own - Foreign. Foreign - an ideas creator with focus on the communication of tomorrow - based in Stockholm, Sweden. Foreign quickly grew to 27 employees and was awarded in the Cannes Lions, D&AD, New York Festivals, London International Advertising Awards, Epica, Clio, Cresta and other award shows every year since start up. Foreign launched both digital and integrated global campaigns for BMW Motorrad, MTV, H&M, IKEA, Omega, Beckers, Com Hem, Intersport, Kosta Boda, adidas International and many more. In September 2008 I took the decision to close Foreign down after almost 7 years. I’m now consulting within the same business on my own. Apart from Foreign I’ve also founded WhiskyGrotto.com and Co-Founded PremierGoals.com. Thru the years, leadership and success has been important, but enjoying life, loyalty and sincerity is what drives me further. I consider my part in motivating adidas to let fairly small Foreign handle adidas global digital World Cup campaigns my proudest moment in business. The birth of my two daughters Ebba & Linn is my proudest moment in life.

  • http://www.thomsonchemmanoor.com/ Thomson Chemmanoor

    Great list. #19 #20 is a great add to that original list. Thanks for sharing.

  • http://www.thomsonchemmanoor.com Thomson Chemmanoor

    Great list. #19 #20 is a great add to that original list. Thanks for sharing.

  • http://www.ronnestam.com/ ronnestam


  • http://www.ronnestam.com ronnestam